You’ve finally taken the leap: you’re selling your handmade paperweights that look like snails! And you’ve even made a website to sell them on! Your friends and family have encouraged you to take the leap and try your hand at building an online following for your precious crafts. Then, terror strikes. Selling your snails online…
What is a sales page? Literally, a sales page is a web page that encourages visitors to buy what you’re selling. It has a picture of your product, the specifics, and a button to purchase. But the real definition is this: Your sales page is the final shot you get to turn your visitor into…
Are you trying to grow your blog? In the era of TikTok, Instagram, and Twitter, it might seem like blogging has had its day. But when it comes to building your business—blogging is just as relevant as ever. Done right, your blog can be a powerful tool to connect with your target audience. Here’s why:…
It’s easy to feel lost as you look at the empty white space of a newsletter email draft. Your fingers hover over the keyboard and you hope your coffee grants some kind of magic that will make words just kind of happen on the blank page. Well…nothing’s happening and you’re wasting time because you have…
In a perfect world, your business would sell itself without content creation. But, unfortunately, whether you’re selling a service, a product, or your expertise … marketing is inevitable. People can’t know who you are unless you tell them. The only way to attract people to your business is to put it out there for the…
Guest post by: David Hehenberger Publishing high-quality content on your website is one of the most effective ways to market your business. It can help you reach the right audience, engage web visitors, inspire people to move through the sales funnel, and even help you retain customers and ensure the longevity of your customer…
Are you thinking about how to create an online course? Perhaps you’ve taken some online courses yourself and they’ve inspired you to add an online course to your business offerings. (You might even feel you could do a better job than some course creators.) Or maybe you’ve had a go at making an online course creation in the…
You probably know you should be writing with SEO in mind — but maybe you’re not too sure how to do that. Perhaps you think that focusing on SEO will lead to poorly written content that’s stuffed with keywords. Or maybe you’re worried that SEO all sounds very complicated and technical. You might even wonder…
Guest Post by Ali Luke Want to get the most from that content you’ve spent hours working on? Then you need a content syndication platform. Content syndication might sound fancy, but it’s nothing new. Cartoons and comic strips have been syndicated across different newspapers since the early years of the 20th century. Syndicating your content…
Have you thought about the best distribution channels to get your products into customers’ hands? You might think the answer is obvious: people will buy your product directly from your website. With a physical product, you’ll ship it straight to your customer. With a digital product, your sales software will send it to your customer automatically. But…
Leverage Brands is here to help you break through the roadblocks of its growth. The personalized results will show you exactly how to start your next big step.